Reach Higher

President Obama and First Lady Michelle Obama’s leadership, accomplishments, and commitment to education show us that being smart is the new cool.

First Lady Michelle Obama hosted the third annual College Signing Day in Harlem. About 4, 000 high school seniors and several celebrities joined Mrs. Obama for the event to promote higher education.

A statement from the Office of the First Lady says the video is designed to support the first lady's Better Make Room public awareness campaign, which began last month as part of her Reach Higher initiative.