Listen Live
Urban One Honors w/ Mary J. Blige
WOL Featured Video

Tristian Walker, CEO of Walker & Company Brands joined Roland Martin CEO of Walker Brand & Company to discuss joined Roland Martin on “NewsOne Now” to discuss his non-profit CODE2040, which offers Fellowships to minorities in the tech industry.

A portion of CODE2040’s mission statement states

CODE2040 is a nonprofit organization that creates programs that increase the representation of Blacks and Latino/as in the innovation economy. We believe the tech sector, communities of color, and the country as a whole will be stronger if talent from all backgrounds is included in the creation of the companies, programs, and products of tomorrow.

Walker told Martin, “One thing we really like to talk about is the awareness problem. There aren’t enough folks who know that Silicon Valley exists.”

So I think it’s really fix the awareness problem. I didn’t know about Silicon Valley until I was 24 and therein lies the problem and it’s something that we’re working very hard to rectify,” said Walker.

SEE ALSO: L.A. Reid On Technology In Music: ‘I Wanna See Black Kids Write Code’ [VIDEO]

Martin, host of TV One’s morning news show, “NewsOne Now” asked Walker what does he say to tech companies that claim they cannot find qualified African American and Latinos to fill open positions within their organization.

Walker responded, “They say we’ve found the folks … and we say that they are wrong.”

“One thing that we do uniquely well, is we recruit some the best and brightest engineering minds in the country from some of the universities that aren’t well sought after. We also recruit from the Stanford s, the MITs, the Carnegie Mellons, we also find great engineering talent from the University of Maryland in Baltimore County.”’

“We find great talent from the University of Illinois and we bring that talent to Silicon Valley to really succeed and learn more about this place and what it has to offer.”

NewsOne Now panelist Joia Jefferson Nuri, founder and CEO of In The Public Eye Communications asked Walker how should Black parents “train the next group of African Americans who will  qualified for Silicon Valley?”

The head of CODE2040 explained, “It’s a matter of making technology sexy.” Walker added that he is incredibly excited about how “consumerised technology is becoming.”

SEE ALSO: How Can We Make STEM Appealing To Our Youth? [VIDEO]

Walker who has a five and a half month old son, plans to immerse his son in what technology really means once he is of age. Walker also believes that preparing the next generation of African Americans for the tech industry is ”inevitable.”

“We’ve been adopting these technologies at faster rates than kind of the typical American and we just need to keep pushing forward and pushing and pushing And we’ll get there. Just as we Much in the same way as we got there in sports, in finance, in politics, Silicon Valley is just the last rung of the ladder.”

Watch Martin, Tristian Walker and the “NewsOne Now” panel featuring Joia Jefferson Nuri, found of In The Public Eye Communications, Ray Baker of Ray Baker Media and Lauren Victoria Burke, Managing Editor of Politic365 discuss CODE2040 in the video clip above.

For more information about CODE2040 visit

Be sure to watch “NewsOne Now” with Roland Martin, weekdays at 9 a.m. EST on TV One.

Subscribe to the “NewsOne Now” Audio Podcast on iTunes.

Tech CEO’s Non-Profit Offers Fellowships To Minorities In The Tech Industry [VIDEO]  was originally published on